Discover our whitepaper about Growth Marketing in Healthcare 

How to install a mindset 
of rapid experimentation 
in a highly regulated industry? 

Growth Marketing is about starting with small media budgets, and only when results are shown these are increased step by step. This will help you to focus on the right channels.

Avoid having pre-defined budgets with no room for experimenting

Applying Growth Marketing in a highly regulated industry such as healthcare might sound like a crazy idea, but in fact it’s all about applying the right mindset! This whitepaper will help you to get a good understanding of what Growth Marketing is. It uncovers the main barriers of Growth Marketing in Healthcare and how to overcome them, incl. 3 interesting real life cases. Finally you will find out different ways to get started with Growth Marketing in your company.  

You decide to apply the same channel mix as last year, as the results of your campaign were good. Sounds familiar? No stress Growth Marketing is a methodology that helps you define an effective multichannel strategy while making decisions on data rather than on gut feeling. 

Stop basing decisions on gut feeling, rather than on data  

It's important to keep in mind that failure is part of the process. This will help you to do quick adaptations and get the right learnings out of the experiments. With this mindset you will be able to get the most out of your campaigns. 

Don't be a perfectionist

What our customers say

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Share a real testimonial that hits some of your benefits (but isn’t too sales-y).

REAL NAME

Location

Talk about some of the details of your offer with a focus on the value people get back.

Is there a pain point that your product or service resolves? Tell visitors about it here.

Feature 2

Feature 1

Feature 3

Alternatively, you could use this section to address some frequently asked questions.

About

Pharma Collective

Pharma Collective is an initiative of Customer Collective, an ecosystem that combines expertise of more than 250 people working together to bring innovation in the marketing approach of multiple companies in a wide spectrum of sectors.
At Pharma Collective, we blend this cross-sector expertise with our own healthcare experience to help healthcare companies enhancing their marketing capabilities and to speed up their digital performance.
Our goal is to help healthcare companies offering the best possible customer experiences to their patients & target HCP’s.

Growth Marketing in Healthcare

Discover what Growth Marketing is and how it can be applied in a highly regulated industry like healthcare.

© 2022 Pharma Collective. All rights reserved.

Article

How to win the digital race within pharma? Growth Marketing is the answer.

How can we make a highly regulated environment like pharma more agile and how to install Growth Marketing? Find out in this article!

Pharma Collective is an initiative of Customer Collective, an ecosystem that combines expertise of more than 250 people working together to bring innovation in the marketing approach of multiple companies in a wide spectrum of sectors.
At Pharma Collective, we blend this cross-sector expertise with our own healthcare experience to help healthcare companies enhancing their marketing capabilities and to speed up their digital performance.
Our goal is to help healthcare companies offering the best possible customer experiences to their patients & target HCP’s.